JW Marriott Mumbai Sahar has announced the appointment of Mr. Chirag Zubin Lacca as the new Director of Sales.
A proactive, ambitious hospitality professional, Chirag brings with him a deep-rooted commitment to excellence and exceptional industry expertise with over 10 years of experience. Armed with a B.A. (Hons.) degree in Hotel Management from IHM Aurangabad, Chirag thrives in deadline driven hospitality environments. With a track record of Profit and Loss focused success, he has excelled in cultivating excellent relationships with not just the existing clients, but also newer prospects. Over the years, Chirag has driven revenue growth and ensured profitability across clients globally. Chirag’s contributions have earned him numerous achievements, he has successfully fostered key partnerships with Public Sector Bank (PSB)’s to tie-up for Holiday Home Plan across 40 hotels of IHCL Portfolio thereby increasing account contribution by 115% over preceding years. Chirag has retained key accounts which contribute to a tune of 20% of Non-Resident Banquet Revenue to the Flagship – Taj Mahal Palace & Tower. Ancillary programs of the group were effectively leveraged to increase segment sales to PSU, PSB’s and Key corporates in the portfolio.
His illustrious career spans across esteemed brands like Taj Hotels and Accor Hotels. Prior to joining JW Marriott Mumbai Sahar, Chirag was at GSO Pune and held the position of the Associate Director of Sales for Taj. He has also played a pivotal role as the Director of Sales in Taj Wellington Mews, Mumbai; Account Manager at Indian Hotels Company Limited, South Mumbai (PSU, Corporates); Sales Manager at Taj Wellington Mews, Luxury Residencies, Mumbai; and Assistant Sales Manager at Novotel Hotels, Goa.
In his new role, Chirag will be responsible for handling complex negotiations and implementing strategic sales initiatives that align seamlessly with the brand’s pursuit of elevated guest experiences. With a strong belief in a Collaborative Workstyle, Chirag will work closely with all the business segments emphasizing teamwork, trust, and tolerance, thus fostering an environment conducive to achieving financial objectives while maintaining high levels of customer satisfaction.