IITM Pune Unveils a Spectacular Beginning; Fostering Collaborative Excellence

The ‘India International Travel Mart,’ a celebration of wanderlust, discovery, and the boundless opportunities in travel and tourism, kicked off its Pune edition on November 24, 2023. This highly anticipated exhibition will welcome trade and the public until November 26, 2023.

The three-day B2B expo commenced with the inauguration by esteemed figures, including Ms. Noriah Jaafar, Director, Tourism Malaysia-Mumbai, and representatives from Pune’s travel industry including Mr. Deepak Pujari, President, Travel Agents Association Pune, Mr. Amit Sharma, President, Poona Hoteliers Association, Mr. Mehboob Shaikh, Chairman, Travel Agent Association Of India – Pune Chapter, Mr.  Sameer Kuklkarni, Chairman, The Travel Agents Federation of India – Pune Chapter, Mr. Priyaank Ranka, President, Tourism Forum of Maharashtra, Mr. Sagar Waghchoure, President, Travel Agent Association Of Nashik, Mr. Jeevan Hendre, Chairman, Enterprising Travel Agents Association –  Western India, Mr. Saket Pimple, Chairman, Ethical Travel Professionals Association Of India and Mr. Pravin Ghorpade, Chairman, Bharatiya Paryatan Vikas Society.  Their presence symbolized the unity and collaboration at the heart of this event, highlighting its significance.

Mr. Rohit Hangal, Director of Sphere Travel Media, expressed his enthusiasm for Pune hosting the IITM event, underscoring India’s robust domestic tourism industry and its promising potential for further growth. With over 200 exhibitors, the event showcases the best offerings of India.

He emphasized that the ‘India International Travel Mart’ transcends mere exhibition status; it’s a collective tribute to the spirit of adventure within each participant. Beyond presenting the latest trends and innovations, it acts as a bridge-builder between cultures, fostering a profound understanding of our shared world. This platform unites industry leaders, travel agents, and enthusiasts to exchange ideas, explore opportunities, and embark on exciting journeys together.

Mr. Sanjay Hakhu, Director of Sphere Travel Media, highlighted India’s pivotal role in the travel industry, offering exceptional networking opportunities and cost-effective avenues to reach a targeted audience. IITM contributes significantly to brand recognition and recall, playing a strategic role in marketing plans.

This gathering aims to create a vibrant hub for aspiring travel agents, tour operators, corporate buyers, and members of various travel-trade organizations. Budding influencers not only create content but also connect with peers. The event offers the travel-trade community a unique chance to engage, network, and forge meaningful connections in the dynamic world of travel and hospitality.

As we inaugurate Pune’s largest travel showcase, it envisions itself as a portal to the wonders of our vibrant planet, providing an interactive platform for networking, transactions, and business engagements.

Skyscanner’s 2024 Travel Trends report forecasts a heightened focus on cultural exploration in 2024. Maharashtra leads as the preferred destination for foreign tourists, according to the Ministry of Tourism Maharashtra.

IITM Pune stands as the largest travel event in the region, featuring over 1000 holiday packages from 20+ Indian and international destinations. Experienced Destination Management companies, various international tourism boards, and state tourism departments showcase the diverse offerings. Tourism Malaysia takes the spotlight as the Feature Country, with Karnataka, Odisha, and Uttar Pradesh as Partner States. Madhya Pradesh, Rajasthan, Gujarat, and Jammu & Kashmir are the Focus States, while Himachal Pradesh, Delhi, Arunachal Pradesh, and Uttarakhand are the Feature States.

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