Renowned international travel and lifestyle brand, TUMI, announced its multiyear partnerships with the LPGA and PGA TOUR, designating TUMI as the “Official Luggage” for both esteemed organizations. This strategic collaboration underscores TUMI’s commitment to major global sports partnerships, aligning with prestigious entities such as Premier League team Tottenham Hotspur, McLaren Racing, and the Professional Tennis Players Association.
Marking its venture into the world of golf, TUMI introduces its inaugural full-range golf collection, offering cutting-edge products that seamlessly blend high performance with innovative design, embodying the essence of both the sport and its lifestyle.
To inaugurate these prestigious partnerships with men’s and women’s golf, TUMI is hosting an engaging booth at the PGA Show in Orlando, Florida, featuring product showcases, influencer appearances, and additional on-site activities.
“We are delighted to welcome TUMI into our PGA TOUR family alongside our partners at the LPGA,” expressed PGA TOUR Commissioner Jay Monahan. “This collaboration underscores TUMI’s values and our shared commitment to advancing the game and making it accessible to all.”
Echoing these sentiments, LPGA Commissioner Mollie Marcoux Samaan stated, “We are thrilled to welcome this exciting partnership with TUMI as the Official Luggage of the LPGA and the PGA TOUR. This collaboration signifies our joint pursuit of excellence and underscores our dedication to empowering women in sports globally.”
Mr. Brian Oliver, PGA TOUR Executive Vice President of Corporate Partnerships, added, “The PGA TOUR is excited to introduce TUMI to our athletes and fans worldwide. TUMI’s unique products and style will enhance the experience of golfers across all levels, from casual enthusiasts to professionals.”
Andrew Dawson, President of TUMI, expressed gratitude for the partnerships, stating, “We are honored to embark on these collaborations with the PGA TOUR and LPGA, celebrating the achievements of these globally esteemed athletes. At TUMI, we continuously evolve to meet the needs of our consumers, and venturing into the world of competitive and leisure sports aligns perfectly with our brand’s ethos.”
Inspired by the passion for golf and staying true to TUMI’s DNA, the golf collection boasts signature durability, high-performance materials, and innovative design. Headlining the assortment are the golf bags, equipped with game-enhancing features such as soft-touch padding, USB-C charging ports, and cooler pockets, complemented by monogrammable patches for personalized flair.
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