The first edition of ITB India held from 7th to the 9th April was organised with the aim to bring together key travel industry leaders and international exhibitors from various segments, including MICE, leisure, corporate and travel, and technology, allowing trade visitors to forge new partnerships and strengthen existing business relations with the most critical players in India.
The Department of Culture and Tourism – Abu Dhabi has presented a virtual exclusive session as part of the event, where HE Ali Hassan Al Shaiba, Executive Director of Tourism and Marketing at DCT Abu Dhabi, discussed Abu Dhabi’s roadmap for the future of travel and tourism. Addressing the UAE capital’s continuous efforts to overcome the challenges which have been brought on by the pandemic, and focused on the importance of collaboration within the industry and highlights the emirate’s long-term vision to deliver appealing yet distinctive tourism and cultural destination that is ready to welcome the world.
Showcasing the ambitious Go Safe campaign, which has standardised health and safety protocols across the emirate, he has also discussed other pioneering initiatives, real-time trends, and upcoming projects and attractions that will create memorable experiences for travellers in Abu Dhabi.
“We are delighted to participate in the inaugural ITB India. India is a key source market for us and we value the trust that Indian travellers have in us as a destination,” said HE Al Shaiba. “Through our ongoing initiatives to maintain high standards of safety and hygiene, including the Go Safe initiative and a countrywide efficient vaccination drive, we aim to make Abu Dhabi the preferred travel destination for Indian travellers.
“Abu Dhabi boasts a wide range of tourism and MICE offerings, catering to all types of travellers. We look forward to connecting with the trade travel market to work towards building a collective approach that will create unforgettable experiences for our target audiences.”
ITB India has connected stakeholders to the Indian travel market through a three-day, business-to-business, virtual event.
https://www.youtube.com/watch?v=4dRFmqLPr70
https://tourismindiaonline.com/willie-walsh-director-generaliata/
