Ministry of Tourism, Government of India has participated in World Travel Market (WTM) 2022 from 7th to 9th November in London with the theme ’.Future of Travel Starts Now’. India’s participation at WTM is significant to step up the recovery of inbound tourism to the pre-pandemic level.
With the reopening of the country to foreign tourists, after the world’s largest vaccination drive, the country is ready for international tourists, India is participating in WTM 2022 to showcase itself as a preferred destination for tourism.
A total of 16 stakeholders, including State Governments, other Central Ministries, the Confederation of Indian Industry (CII) as the industry partner, DMCs, tour operators, hoteliers, travel agents, online travel agents, facilitators of medical value travel participated as co-exhibitors in the India Pavilion. The objective is to showcase the diverse tourism products and services including Medical Value travel, luxury trains, and the gamut of tourism products to the international business community. The Indian delegation led by Mr. Arvind Singh, Secretary (Tourism), Government of India includes Mr. Rakesh Verma, Additional Secretary, and other senior officials from the Ministry, besides representatives from the Indian travel and tourism stakeholders.
During the visit to WTM 2022, the Indian delegation led by Mr. Arvind Singh showcased the varied tourism offerings of India to the global tourism industry stakeholders. With India assuming the G 20 Presidency from 1st December, Visit India 2023 was also launched at WTM 2022. Under its Presidency, the country is expected to host over 200 meetings in 55 cities across the country. The G-20 Presidency will give India’s tourism sector an unparalleled opportunity to highlight India’s tourism offerings.
The formal inauguration of the Indian Pavilion was done by Mr. Arvind Singh IAS, Secretary, Ministry of Tourism, Govt. of India, and Mr. Vikram Doraiswami, High Commissioner of India to the UK in presence of Tourism Ministers of Odisha, Karnataka, Maharashtra, Kerala, Tamil Nadu, and Puducherry. The inauguration of the India Pavilion was done with a Ribbon Cutting, Lamp Lighting, Ganesh Vandana, and Welcome Remarks by the Secretary, of the Ministry of Tourism, and Welcome Remarks by the High Commissioner of India to the UK.
Incredible India organized various Cultural Performances, Yoga Sessions, Henna, and of course Bollywood Dance Performances. Mr. Arvind Singh attended the session on “Growing Consumer Demand for Responsible Tourism” held at Future Stage and “Preparing for the next crisis: Reaching for long term sustainability” held at Sustainability Stage, WTM venue.
Mr. Arvind Singh and Mr. Rakesh Kumar Verma held discussions with officials of ABTA to promote tourism between the two countries. Mr. Rakesh Kumar Verma held meetings with the travel trade and media and briefed them about the measures taken by the Ministry of Tourism to promote tourism post-pandemic.
India’s focus on promoting sustainable tourism, digitalization of the tourism sector, and development of tourism MSMEs, and skills were also highlighted at WTM. The Ministry of Tourism is aiming to develop the tourism sector, especially in the aftermath of the COVID Pandemic to new heights and accelerate the transition to achieve sustainable development targets of 2030.
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