COVID-19 revealed the irrelevance of assumptions once held in esteem. In this uncertain world, everyone is in the same boat with different dilemmas and in search and figures out how to survive and to progress. All are learning how to re-adapt on-the-fly and working hard to achieve more stability.
The tourism industry has suffered enormous pressure since the COVID-19 outbreak began and as per WTTC research shows that 174 million global Travel & Tourism jobs are now at risk. With its diverse culture, climate, hospitality and uniqueness India has been doing well in all types of tourism and India is the only country that offers different types of tourism. At this point, by using huge potential India can woo the footfalls of international visitors and there is a very bright future for the tourism industry in India.
In the new scenario, the window of opportunity to reflect, reimagine, and reset the world should be used wisely. Sustainability and sustainable development are central topics. It is better to consider all forms of tourism should strive to be more sustainable and not be considered Sustainable Tourism a special form of Tourism. Capitalize the opportunities through monitoring of economic social, and environmental impacts and the response to the challenges are very essential to achieve sustainable tourism. The long term sustainability depends on the balance between economical environmental and socio-cultural aspects of tourism development. That is why sustainable tourism, in general, was expressed simply as ‘taking full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment, and host communities.’
As a relatively unique sector Tourism is directly impacted by the different dimensions of sustainability-related to socio-economic and environmental areas, climate change focus on the environmental and socio-cultural pillars of sustainability. In the backdrop of the UN Sustainable Development Goals, sustainability becomes a more central pillar of business. Genuine commitment and an integrated approach from the industry is essential to achieve truly sustainable outcomes
As the year ends, we are forced to embrace the reality to live in the new normal with Covid-19. No matter how catastrophic events suddenly can make changes in our lifetime interests including travel desires. The effective implementation of sustainable policies and business practices, and the ability to more effectively deliver positive tourism growth for destinations is the necessity for a greater future of the Tourism Industry.
Tourism India wishes all our readers a Happy and Prosperous New year 2021
Editor
Rajani. A
https://tourismindiaonline.com/new-guidelines-to-aid-global-travel-tourism-businesses/
https://www.youtube.com/watch?v=_-47to3hE6A